Facebook: 1 billion users
Youtube: 4 billion views per day
Twitter: 500 million users
Tumblr: 150 million users
Instagram: 100 million users
Businesses cannot ignore the power of social media. This includes non-profits. With millions of peo
ple using the websites each day, social media has become a powerful tool in the business world. 94% of all businesses with a marketing department use social media as part of their marketing campaign and with good reason. Social media allows businesses to connect on a personal level with consumers. 43% of people aged 20-29 spend more than 10 hours a week on social media sites so it is no surprise that businesses with social media platforms report increased market exposure and sales.
In the non-profit sector, the importance of social media cannot be underestimated. Non-profits’ activities are primarily funded by donations and using social media to increase exposure and heighten awareness will attract more donors.
Businesses can use social media to add a personal touch to their initiatives, get feedback from customers, offer discounts and promote sales.
Let’s take a look at how the top 40 Canadian non-profit organizations use social media.
So next week, take 5 minutes out of the 10 hours you already spend on Twitter, Facebook or Youtube and check out a non-profit!Rich Text AreaToolbarBold (Ctrl + B)Italic (Ctrl + I)Strikethrough (Alt + Shift + D)Unordered list (Alt + Shift + U)Ordered list (Alt + Shift + O)Blockquote (Alt + Shift + Q)Align Left (Alt + Shift + L)Align Center (Alt + Shift + C)Align Right (Alt + Shift + R)Insert/edit link (Alt + Shift + A)Unlink (Alt + Shift + S)Insert More Tag (Alt + Shift + T)Toggle spellchecker (Alt + Shift + N)?
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Facebook: 1 billion users
Youtube: 4 billion views per day
Twitter: 500 million users
Tumblr: 150 million users
Instagram: 100 million users
Businesses cannot ignore the power of social media. This includes non-profits. With millions of people using the websites each day, social media has become a powerful tool in the business world. 94% of all businesses with a marketing department use social media as part of their marketing campaign and with good reason. Social media allows businesses to connect on a personal level with consumers. 43% of people aged 20-29 spend more than 10 hours a week on social media sites so it is no surprise that businesses with social media platforms report increased market exposure and sales.
In the non-profit sector, the importance of social media cannot be underestimated. Non-profits’ activities are primarily funded by donations and using social media to increase exposure and heighten awareness will attract more donors.
Businesses can use social media to add a personal touch to their initiatives, get feedback from customers, offer discounts and promote sales.
Let’s take a look at how the top 40 Canadian non-profit organizations use social media.
So next week, take 5 minutes out of the 10 hours you already spend on Twitter, Facebook or Youtube and check out a non-profit!
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